Want to make your site more discoverable?
Learn what specific actions are needed to gain and better convert more traffic!
What are the benefits of a holistic site audit?
- Find critical issues that may be preventing search engines from thoroughly accessing and indexing your site.
- Prioritize factors that you need to work on to get higher visibility in search engines in the quickest time possible.
Get CUSTOMIZED solutions that align with the needs of your website, not cookie cutter tactics.
SEO can be complicated and expensive.
We make it simple and affordable.
How It Works
Sign Up & Enter Your Website's Domain Name
We fully review your website and advise customized recommendations
You recieve actionable tasks in your inbox weekly!
Recommendations Manager
Easily keep track of all recommendations provided in your online project manager. Easily invite team members and assign and manage tasks
Digital Marketing Academy
Watch videos simply explaining technical concepts with seasoned instructor @Rob Bertholf
Community Forums
Join the digital marketing community. Ask questions, get answers!
Marketing Resources
Gain access to a comprehensive glossary of online marketing terms and examples.
Marketing Tools
Gain access to innovative marketing tools developed in the lab of @Rob Bertholf
Marketing Resources
Need assistance completing your tasks? Get 40% off published digital marketing services such as content creation, linkbuilding, and other marketing & technical services from our consultant marketplace!
Ready for Results?
Weekly emails with tasks customized to your website. Tasks are prioritized by business impact, all critical items are provided the first month!
- Description of Task
- What business value it improves
- How to do it, step-by-step instructions
Get your entire audit all at once and save two months! Gain access to all recommendations for your site (delivered in 30 days) which includes a 1 year community membership.
- Description of Task
- What business value iit improves
- How to do it, step-by-step instructions
-
“Our website visibility increased 20% in just 6 weeks by implementing 5 recommendations a week!”
Web Designer
-
“By focusing on the technical items that were recommended, we increased our website traffic by 10%. It was the simplest, inexpensive, yet most impactful strategy we’ve implemented.”
Marketing Manager
-
"Marketing has never been so easy! I am loving having tasks prioritized and sent to my inbox each week!"
eCommerce Operator
Our Methodology
Traditionally SEO work focused on influencing search engine behavior and getting higher rankings. Don’t ignore human factors. Although you want visibility, conversion is the true goal. You want your site to be discovered and engaging.
Historically, algorithm changes have been dramatic. There have been huge swings from on-page factors to off-page factors. SEO used to be simple because you could just focus on a few tactics that had the most influence on search engines.
Six layers of marketAIng
Rob Bertholf’s layered framework brings a holistic approach to modern marketing, aligning to the "practitioners journey".
Historically, marketing strategies have been contained in silos, such as marketing verticals. Detached from the larger picture, focus was put on separating marketing efforts into individual channels like social media, PR, website design, or email marketing. This creates blind spots between silos for everyone involved from practitioners, to agencies, to business owners.
The six-layered approach deconstructs various marketing channels and rearranges the strategy into a logical and practical order. By working your way through each layer, you will more thoroughly understand digital marketing as well as the connections between each vital layer and what impacts each. In today’s modern marketing world, you need all six layers to form a truly comprehensive strategy.
Our recommendations engine places a score for each layer to understand where to focus resources in order to achieve a balanced marketing profile.
You are in good hands!
We may have burried the lead here, but the guy who developed the logic to discover the digital marketing opportunities is Ranked #1 by Google as "Search Engine Optimization Expert". @Rob (on Twitter) has consulted over 1,000 companies on digital marketing strategies and led marketing teams for Fortune 100 companies!
See Example Tasks!#1 Google Ranked!!!
Weekly emails with tasks customized to your website. Tasks are prioritized by business impact, all critical items are provided the first month!
- Description of Task
- What business value it improves
- How to do it, step-by-step instructions
Get your entire audit all at once and save two months! Gain access to all recommendations for your site (delivered in 30 days) which includes a 1 year community membership.
- Description of Task
- What business value iit improves
- How to do it, step-by-step instructions
Frequently Answered Questions
Bullet-proof your website against Google algorithm changes.
There are thousands of factors that determine your website’s rankings in search engines. We’ve broken these down to 6 Layers of SEO. Google evaluates your website based on how it performs within these 6 Layers. The changes to their algorithm is based on how they weight specific factors, but the factors don’t change. If you work on strengthining all 6 Layers, your site will hold up to algorithm changes.
In the past, there were huge swings. For instance, Google placed more emphasis on On-page factors like keyword density, meta-tags and volume of content. Then Off-page factors became the primary focus. Link building and ___ became important activities. There have been huge swings back and forth.
Today, the pendulum has settled around the middle of 6 Layers. Changes today are much more subtle, but much more comprehensive. Websites that focus activity around all 6 Layers won’t be as vulnerable to algorithm changes.
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Non sint velit ratione aliquid molestiae ad dolor possimus, laudantium explicabo voluptatibus cumque asperiores impedit facere nesciunt laboriosam officia? Amet perspiciatis, ipsam.
Lorem ipsum dolor sit amet, consectetur adipisicing elit. Itaque delectus harum enim ea, et facilis ex cupiditate ducimus, aperiam, deserunt voluptatibus commodi aliquid odit dolores perferendis ipsam numquam mollitia placeat!